What Is Coaching?

The International Coach Federation, the gold standard of the coaching profession, defines coaching as follows.

COACHING is partnering with clients in a thought-provoking and creative process that inspires them to maximize their personal and professional potential.

ICF Headquarters – What is Coaching?

Through the process of coaching, clients

  • Deepen their learning
  • Improve their performance
  • Enhance their quality of life

COACHING focuses on 

  • Determining where clients currently are
  • Setting goals
  • Creating outcomes
  • Managing personal change to get where they want to be in the future

It is NOT therapy, consulting, mentoring or training.